Hi，there,
今天我们一起来回顾下上节直播课中【客户开发】相关的表达吧！
首先，我们先回顾下书写邮件几大要点
精华部分从这里开始
Part1 Basic Format of the Subject of a Promotion Letter
1.【形容词】+【产品】+from
①Various branded ____from ABC, China
②Trendy ____from ABC, China
③New arrivals of______from_______
2.【噱头】+ 【产品描述】
①【Final Day】Grab at least 50% off _______.
②【MOQ 4000 PCS ONLY】Branded table tennis ball on sale
③【Factory Direct】_____ with Various Styles
④【Free Custom】______
⑤________ready in stock
3.【产品】+【用途】
Table tennis ball for training and competition.
4.【问句式How】
How to choose durable LED lights?
5.强调公司实力
Top 3 manufacturer of table tennis ball from China
6.综合：Re: Smith Inc./Walmart vendor-party decoration/ABC Co.,Ltd.
客户公司简称+修饰词+产品名+公司简称
Part2 Useful Expressions
1.Friendly greeting
①How are you?/Good morning.
②I hope everything is going well with you.
2.Brief self-introduction
This is _______(your name) from_______(company).
3.Source of customer’s information
①After contacting ____, we are glad to know that you are in need of/interested in _______
②I have learnt from Alibaba that you are in the market of _________.
4.Target product information
①We would like to offer you some of our 2023 hot sale items as follows:
②Here attached some photos for our _______ and some current hot-selling items.
5.Introducing product USPs
①Our products are eco-friendly and meet the European and American standards.
②We have been Walmart vendor for more than three years.
③We have passed the UR, UL and CE certification.
6.Brief ending
①We are looking forward to your favorable reply.
②My skype is____________. Hope you can add me as a friend.
③Any interest, pls contact us.
Part3 Ways to express Source of the customer’s infomation
1.Trade fair or exhibition参加交易会或展会/博览会
“It was a pleasure to know you at____fair in(City/Country)or We met at________in(City/Country)+time”
2.Chamber of Commerce or Commercial Counselor's Office国内外商会，商务参赞处
“Your company’s name has been given to us by the chamber of commerce of London”/ “We learnt from the Commercial….”
3.Recommendation贸易伙伴介绍
“_____suggested I contact you.”/ “You were recommended to our company by the Bank of ____,which told us that…”
4.Advertisement广告
“We knew you from your website…”
5.Bank银行
“We own your name and address to Italian Commercial Bank who has informed us that you are in the market for…”
6.Internet网络
“Noticed you are in the market for______ （products）”/“Glad to know you are in________ industry.”
Part4 Sample Letter
Part5 How to follow up-Letter One
Subject: Re: ABC Inc./2023 Best Selling 60W Post Light_DEF
Hi Mr.Smith,
I believe that you have had read my previous email and visit our website, so I figured it’d be worth checking in with you again. Have you given any additional thoughts to our company’s best-selling LED light bulbs of 2023 recommended by
me?
我相信您已经阅读了我之前的邮件并访问了我们的网站，所以我认为有必要再次和您确认一下。您对我司推荐的2023年最畅销的LED灯泡有什么额外的想法吗？
I'd be happy to do a quick review of them on the phone and answer any question you may have. We might discuss how to take
this deal forward.
我很乐意在电话中快速回顾一下，并回答你对于产品的任何问题。我们可以讨论一下如何推进这笔交易。
When would suit you for a quick call?
您什么时候方便打个电话?
Yours sincerely,
Part5 How to follow up-Letter Two
Subject : Following up after the conference call dated March 5th Jenny_ABC Light
Hi! James,
I'm sorry we haven’t been able to connect recently. When we last spoke at the conference call, you seemed very interested in
LED PAR38 60W (E123456).
很抱歉，我们最近没能联系上。上次我们在电话会议上讲话时，你似乎对我们的产品LED PAR38 60W很感兴趣。
I know that you must be very busy, so I am happy to schedule a call with you at any time, even if it falls outside regular office hours or on a weekend if that makes it easier for you.
我知道您一定很忙，所以我很乐意在任何时候与您通话，看您方便，即使不在正常办公时间或者在周末也行。
I really don't mean to disturb you, but would appreciate some indications on your decision either way. Thanks in advance.
我真的不想打扰你，但无论如何，我都希望你能给我一些提示。提前感谢。
Yours sincerely,
Part6 Different Countries Suits Different Styles
End
Thanks
Jenny
Have a nice weekend!